Enduring Success: What We Can Learn from the History of Outstanding Corporations

Authored by Christian Stadler, this book is published by Stanford University Press.

This book addresses a key question in business today: How can companies succeed over time? To learn the source of enduring greatness, author Christian Stadler directed a team of eight researchers in a six-year study of some of Europe's oldest and most stellar companies, targeting nine that have survived for more than 100 years and have significantly outperformed the market over the past fifty years.

ISBN: 0804772215