Our Vision and Mission

Our vision is:

To be Europe’s leading University-based Business School, developing transformational ideas and people that shape how we do business.

Our vision is supported by our three-fold mission statement:

  • To develop cutting-edge research that leads debate and deepens our understanding of the practice of business and management.
  • To provide a transformational learning experience, enabling our stakeholders to realise their full potential.
  • To work in partnership with policy and practice, both in terms of our research and teaching activities, to catalyse the impact of our work.

Our vision statement captures where we aim to be. Our mission statement captures who we are and the essence of what we do.

More Less

Join the conversation

WBS on social media