Hila Lifshitz-Assaf
(ISM-Analytics (ISMA) Group)

Hila Lifshitz-Assaf is a Professor of Management at Warwick Business School and a faculty
affiliate at Harvard University, at the Lab for Innovation Science.
Professor Lifshitz-Assaf's research focuses on developing an in-depth empirical and theoretical understanding of the micro-foundations of scientific and technological innovation and knowledge creation processes in the digital age. She explores how the ability to innovate is being transformed, as well as the challenges and opportunities the transformation means for R&D organizations, professionals and their work. She conducted an in-depth 3-year longitudinal field study of NASA's experimentation with open innovation online platforms and communities, resulting in a scientific breakthrough. This study received the best dissertation Grigor McClelland Award at the European Group for Organizational Studies (EGOS) 2015, Best Administrative Science Quarterly (ASQ) paper (2018) and Best Published Paper elected by organizational communication and information systems division of Academy of Management (2018). Her recent studies on the impact of artificial intelligence on managers and physicians in healthcare won Best Paper Award of Management of Association for Information Systems (2022) and Best Paper Award of Management Information Systems Quarterly (MISQ) (2022).

She investigates new forms of organizing to produce scientific and technological innovation
such as Artificial Intelligence and machine learning, crowdsourcing, open source, open online innovation communities, Wikipedia, hackathons, makeathons, etc. Her work received the prestigious INSPIRE grant from the National Science Foundation and has been presented and taught at a variety of institutions including MIT, Harvard, Stanford, INSEAD, Wharton, London Business School, Bocconi, IESE, UCL, UT Austin, Columbia and Carnegie Mellon. Her work was recognized to have a strong impact on the industry; She received the Industry Studies Association Frank Giarrantani Rising Star award and the Industry Research Institute grant for research on R&D.
Prior to academia, Professor Lifshitz-Assaf worked as a strategy consultant for seven years, specializing in growth and innovation strategy in telecommunications, consumer goods and finance.

Professor Lifshitz-Assaf earned a doctorate from Harvard Business School, an MBA from Tel Aviv University, magna cum laude, a BA in Management and an LLB in Law from Tel Aviv University, Israel, both magna cum laude.