Innovation Strategy, Process and Culture

How do you bring innovation to the core of your marketing?

For an organisation to move forward innovation is essential. However, driving innovation within an organisation is not an easy process.

This Postgraduate Award will explore how you can develop a strategic approach to innovation within your organisation, nurturing the knowledge and creativity that can lead to product, process, service, or organisational change. You will be introduced to a range of theories and concepts that will enable you to understand how to
innovate in a way that creates value for your customers. Through practical content, this course will explore how you can create an environment that embeds innovation at its heart in any business context, from for-profit organisations to those in the public or charitable sector.

You will explore key levers for innovation such as new technologies, use case studies to learn from the practices of innovative companies and learn how to evaluate and apply approaches to innovation to your organisation.

Start Date 12 March 2024
Duration 4 days
Location London - The Shard
Format Part-time
Fees £4,200 *

* See fees and funding for fees breakdown.

Duration

This Postgraduate Award will run across four days of face-to-face teaching at our London base in The Shard, with a six week window to complete your assignments.

What will you learn?

You will be able to explain and critically evaluate approaches to innovation and develop an understanding of how to embed a culture of innovation within your organisation
You will gain knowledge and insight into different levers for innovation and how they can be used within your organisation
You will be able to evaluate practices of innovative companies and how they operate, and apply the concepts learned in this Postgraduate Award to your organisation.

"Driving innovation within an organisation isn’t a simple process. Organisations need to implement a strategic approach that embeds innovation at its heart to lead to product, process, service, or organisational change."

James Hayton Course Director

Benefits to you and your business

Applied learning - Each Postgraduate Award provides knowledge, tools and strategies to take straight back to the workplace. Assignments directly link what is learnt in the classroom to your organisation.
Flexible on time - This Postgraduate Award will run across four days of face-to-face teaching at our London base in The Shard, with a six week window to complete your assignments.
Flexible on finance - You can pay for each Postgraduate Award individually, allowing you to build up to higher awards gradually, when budget allows.

Start Date 12 March 2024
Duration 4 days
Location London - The Shard
Format Part-time
Fees £4,200 *

* See fees and funding for fees breakdown.

Qualifications Available

Postgraduate Award

Postgraduate Awards (PGAs) can be a great way back into higher education if you haven’t studied for a while.

Through a concentrated period of study you will rapidly delve into a subject area and develop projects to apply directly to your organisation.

They can enhance your working practice or prepare you to make the change you want to see in your career.

This qualification is accredited by the University of Warwick.

View our Subject Specific Postgraduate Awards

Postgraduate Certificate

Successful completion of three Postgraduate Awards will grant you a Postgraduate Certificate.

It is ideal if you aren't sure whether you want to take your studies onto the Executive Diploma level, but want to make your mark with an accredited qualification from the University of Warwick, and enhance your CV.

View our Subject Specific Postgraduate Awards

Executive Diplomas

Successful completion of four themed Postgraduate Awards, plus an assessed Project Module (40 credits), will grant you an Executive Diploma in one of our specialist subject areas.

You can complete your Executive Diploma in just over one year, through four modules each studied over four days. If you need to, you have up to five years to complete your Executive Diploma. This is an accredited qualification, awarded by the University of Warwick.

View our Subject Specific Executive Diploma Pathways

Design your own Executive Diploma

You can completely tailor your qualification by completing any four Postgraduate Awards from our selection of subject areas below, plus the assessed Project Module (40 credits) to gain an Executive Diploma in Advanced Management.

If you need to, you have up to five years to complete your Executive Diploma.

This is an accredited qualification, awarded by the University of Warwick.

View the Executive Diploma in Advanced Management