To avoid the risks of artificial intelligence, we must understand them. But the technology can remain a force for a good, argues Shweta Singh.
Digital Innovation and Entrepreneurship
As the pace of change quickens, innovation is key for any organisation to stay ahead while entrepreneurship skills – the heartbeat of any economy – are becoming increasingly sought after as the fourth industrial revolution takes hold.
WBS has become a forerunner for Digital Innovation and Entrepreneurship research, covering such diverse topics as entrepreneurial leadership, healthcare management, corporate entrepreneurship, open innovation, knowledge management, SME growth and public innovation policies.
The School leads the Enterprise Research Centre, a UK Government-backed multi-million pound project with five other universities to boost SME growth in the country.
Pietro Micheli considers how to keep the 'magic' in design thinking, and the potential pitfalls of doing so.
Facebook recently saw its number of users fall for the first time in its history with TikTok being blamed by Mark Zuckerberg. Shweta Singh explains what's driving TikTok's success.
Deniz Ucbasaran explores whether entrepreneurs should trust their intuition and how they can train it.
Granfluencers are taking to Tik Tok, a platform normally associated with Gen Z, to change views on ageing, says Shweta Singh.
Kalina Staykova and her colleagues used their studies of MobilePay to create a competition grid advising firms how to defeat multiple rivals online.
Yuval Millo explains how social entrepreneurs can use accounting methods to measure their success and create a powerful narrative for investors.
The Gender Index, supported by the WBS-based Enterprise Research Centre, found female-led firms attracted less investment and generated lower turnover.
Experienced venture capitalist John Lyon reveals how working as a team and managing potential faultlines are as vital to a start-up's success as finance.