Study six core modules before specialising with a selection of options over the duration of this one year course. Gain an excellent foundation in management theory and practical use of information systems, and learn to manage digital innovation to achieve business value. Our elective modules make it possible to specialise in IT consultancy or programming/analytics, or to combine electives in these areas.
In your three terms at WBS you will study six core modules, plus optional modules dependent on your choice of Dissertation or Business in Practice.
Assessment is a mix of individual assignments, group work, exams and tests. Your dissertation or Business in Practice module brings all your learning together.
This module offers a solid conceptual and theoretical foundation at the forefront of research on state-of-the-art information systems across various stages of their lifecycle from inception to decommissioning.Full details
This module adopts a broad view of Information Systems (IS), defined as complex integrated constellations of hardware, software, and data. They represent, facilitate, and automate different business processes within and across different functions and for various internal and external actors.
You will use theories to analyse issues pertaining to managing the full lifecycle of such systems. You will work with several practical examples and hands-on activities using real-world artifacts. By demonstrating how the concepts and theories covered are linked to practice, the module also provides relevant jargon and frameworks useful for managing contemporary IS.
The module will offer highly sought after programming skills in a high-level programming language such as Python.Full details
The module will offer highly sought after programming skills in a high-level programming language such as Python. In addition, it will introduce an excellent basis for other modules in the course. This module aims to offer a broad and contemporary perspective on developing applications for business problems.
You will develop programming skills for contemporary business applications, and understand how programming can enable digital marketing, business analytics, and platform governance.
This module will equip you with fundamental knowledge regarding the effective use of enterprise, web, and IoT data to meet the needs of modern organisations in the digital age and introduce technologies such as AI.Full details
In the new era of the "data economy", the value of high-quality, granular, and rich data assets is a critical success factor for transformative decision making in many industries and the leveraging of artificial intelligence (AI).
This module will equip you with fundamental knowledge regarding the effective use of enterprise, web, and IoT data to meet the needs of modern organisations in the digital age and introduce technologies such as AI. The strategic value of data resources, as a means of enabling firms to achieve a competitive advantage, is considered in order to understand the rationale behind the adoption of data management and business analytics practices. The challenges and opportunities of adopting various business analytics techniques, including using artificial intelligence for many analytical tasks, are investigated in order to obtain a critical understanding of the building of organisational capability in these areas.
You will gain a sound appreciation of salient factors affecting the successful deployment of data-driven decision making in organisations using visual analytics (information visualisation) software such as Qlik and will get a hands-on experience of how to deal with and handle datasets and inform decisions through designing dashboards.
The main aim of the module is to provide knowledge and strategic practice in how cybersecurity impacts and is managed in an organisational context.Full details
This module explores cyber security and attacks from different perspectives of hackers, criminal, political, industrial and regulatory perspectives. You'll explore current methods and motivations of types of cyberattacks and defences to ascertain the levels of risk, organisational culture and operational readiness in the impact on personal, operational and organisational performance. We will define the wider context of backup, recovery, escrow, intrusion detection and penetration testing, automated cyber defence systems and other infrastructure and organisational leadership issues including business continuity, insurance, liability, surveillance, security-by-design and emerging new cyber security start-ups and entrepreneurship commercial models in cyber security and intelligence.
You will explore organisational and governmental mandates and developments in security compliance, law and regulations, privacy and ethics, confidentiality, intellectual property, copyright, open-source versus proprietary licensing, trust models and the industrial, country and international standards.
We will examine methods to evaluate impact on costs, benefits and investment decisions for an organisation in communicating cyber risk and business cases through to operational scenarios for monitoring and responding to current and potential types of cyber threats. The module studies current and future technical, social, legal and political developments in Cyber security including narrative engineering, psychological profiling, ethical hacking, quantum cryptography, Artificial Intelligence in cyber security and chip level security and Internet of Things architectures and how this impacts skills, products, services and operational processes and the supply chain and markets.
The module aims to link with current leading standards including Cyber essentials, the UK Government National Cyber Security Centre (NCSC) and international country standards in Asia, America and Europe as well as cyber security standards including; IASME, ISO 27001/2, PCI-DSS, PAS 555 and ISF and the HMG Security Policies and NIST frameworks.
The main aim of this module is to offer a broad perspective on the design and implementation of effective digital business strategies for contemporary organisations.Full details
The transformative potential of digital technology for strategy and strategizing is significant, and we are increasingly recognising how this potential is turning into a new business reality. The pervasive use of digital technology as reflected in, for instance, self-driving cars, robotic technology, and language technology is impressive in itself. It will most certainly promise to challenge what we know about transportation, service work, and intellectual activity. In this regard, digital technology is no longer merely a way of more efficiently supporting business processes, but also something that will radically shape the core of what companies do.
At a time when progress in digital technology has made what seemed impossible, possible, the implications for strategy and strategizing are profound.
The main aim of this module is to offer a broad perspective on the design and implementation of effective digital business strategies for contemporary organisations. You will explore platform strategy and its implications for strategizing in the digital age and conduct strategic planning to generate new digital business strategies.
This module will allow you to apply a theoretical framework to concrete examples of IT-based innovation in product, process and service arenas.Full details
The development and spread of IT-based innovations demands new theoretical and practical approaches to the challenges of integrating technological and organisational change. Research shows that the spread and implementation of IT-based innovations in business processes, both within and between organisations, and through enterprise-wide and cross-enterprise systems integration, are dependent on supporting processes of institutional and organisational change. Understanding these challenges involves drawing on a range of theoretical contributions drawn from the social science of innovation which highlight the links between organisational processes and their social contexts. A focus on the creation and distribution of knowledge provides an integrating framework for these contributions.
This module will allow you to apply this theoretical framework to concrete examples of IT-based innovation in product, process and service arenas. Through roleplay exercises, case-studies and group activities, you will be able to show how a better understanding of the social and technological dynamics of the innovation process can result in more effective management practice, and successful business outcomes.
Learn how digital innovations and information technologies are transforming the provision fo financial services.Full details
The principle aims of the module are:
- To gain with a practical and theoretical understanding of how the financial services industry has been transformed through the adoption and use of digital innovation and information technologies.
- Familiarise yourself with the key technical, procedural, and business aspects of relevant financial technologies and FinTech innovations.
- Get with the right mix of technical and business skills to manage IT change in a highly complex and distributed but also competitive setting in finance.
- Learn how recent developments in fintech, paytech, regtech, and insuretech (e.g. open banking, blockchain and shared ledger technologies, cryptocurrencies, artificial intelligence, security, etc.) will affect the future of finance.
Gain a theoretical and practical understanding of the many issues that arise when engaging in information systems consultancy projects.Full details
The MSc Management of Information Systems & Digital Innovation course is intended to link theory with practice. This module builds on all the modules that have been delivered during Term 1 and 2, and focuses on how some of the theoretical concepts can be applied in the consultancy setting. Even though consulting projects can vary drastically in their orientation, scope, scale and business objectives, there are some generic underlying processes, including sales, research, delivery and exit.
This module is developed based on these processes, and will give you a theoretical and practical understanding of the many issues that arise when engaging in information systems consultancy projects.
Gain an overview of how today's firms use digital marketing practices to achieve their business objectives, giving theoretical and practical subject knowledge and understanding.Full details
This module will provide you with an overview of how today's firms use digital marketing practices to achieve their business objectives, giving theoretical and practical subject knowledge and understanding, cognitive and methodological skills, and social/soft skills.
You can expect to cover similar topics to those in the indicative syllabus: Introduction to Digital Marketing, Website Design, Social Media, Digital Platforms and Tech Giants, Digital Advertising and SEO, Emerging Trends, Analytics and Integrated Marketing, Big Data, Data Science, and Digital Marketing.
Develop a broad set of skills and knowledge around conducting data analytics using Python programming language.Full details
The objective of the module is to teach you to develop a broad set of skills and knowledge around conducting data analytics using Python programming language. You will learn how to develop Python script to collect, pre-process, analyse the data and present the results.
- Develop script to scrape data publicly available online
- Demonstrate understanding of principles and processes to clean the data collected online
- Demonstrate familiarity and understanding of the common models used in data analytics and their implementations using Python.
- Develop script to visualise analysis results
- Demonstrate familiarity and understanding of major Python libraries used in data science.
Open to students who have opted for the Business in Practice route, in this module you will study the contexts, components, and processes of entrepreneurial behaviour in different types of organisations.Full details
In this module you will study the contexts, components, and processes of entrepreneurial behaviour in different types of organisations and focus on key issues in developing business proposals and plans.
Open to students who have opted for the Business in Practice route, through this module you will understand the wider institutional location of business activity.Full details
Appreciate the wider institutional location of business activity. Examine how firms are both 'takers' and 'givers' of governance and regulation in a variety of formal and informal ways.
Open to students who have opted for the Business in Practice route, this module aims to develop a critical awareness of the issues, problems, concepts, and skills associated with the development of international business strategy and operations.Full details
The module aims to develop a critical awareness of the issues, problems, concepts, and skills associated with the development of international business strategy and operations. Topics will include the drivers and processes of internationalisation, cross-cultural management challenges, the assessment of overseas investment opportunities and the specific challenges of emerging markets.
Open to students who have opted for the Business in Practice route, this module will provide real world examples and case studies to illustrate how economic thinking helps businesses make the most of new opportunities, while managing the risks associated with expansion into new markets and regions..Full details
Exposure to the global economy brings new ideas, technologies, and management practices to a business. Whether looking to build a new plant, sell to a new market or find global business partners, exploiting opportunities in new markets or regions poses fresh challenges.
Many of those challenges arise from the different business environment that's present in countries around the world. What does an understanding of economics tell us about which countries and regions will see markets develop quickly in the medium term? Which governments act in ways that pose macroeconomic risks and which do not? How can resources and intellectual property be managed effectively? Which economic theories offer strategies to foster talent and help staff respond to new opportunities?
The patterns of world trade and the responses of governments have always been in constant flux. Businesses can't rely on traditional markets in the medium- to long-term. The pandemic has disturbed even the recently-established patterns of global economic growth. Strategic business decisions require an appreciation of the economic thinking that underpins these new patterns of growth and the changes in international finance that support them.
This module will provide real world examples and case studies to illustrate how economic thinking helps businesses make the most of new opportunities, while managing the risks associated with expansion into new markets and regions.
The module has been developed for business and management students across the WBS MSc portfolio and draws on ideas and research from macroeconomics, microeconomics, international finance, business strategy and development economics. No previous experience of economic analysis is required.
Open to students who have opted for the Business in Practice route, this module aims to develop a greater understanding of how to foster an innovative work environment.Full details
Open to students who have opted for the Business in Practice route, this module aims to develop a greater understanding of how to foster an innovative work environment. It also aims to understand how to develop leaders for innovation.
- * Business in Practice only
Taught over 2 intensive weeks and incorporating an innovative and exciting business simulation, you'll put business theory into practice through academic lecture input and expert practitioner insights.Full details
The Business in Practice module is the core capstone module for students who choose this route instead of the dissertation route. It will illustrate business theory in practice by combining academic lecture input with expert practitioner insights, and will also provide intensive personal work-skills development via the WBS CareersPlus team. The module is taught over two intensive weeks incorporating an innovative and exciting business simulation.
If you select the Dissertation route you will work with an allocated academic supervisor and research a topic relating to Management of Information Systems or Digital Innovation.Full details
If you select the dissertation route you will work with an allocated academic supervisor and research a topic relating to the Management of Information Systems or Digital Innovation. The module is assessed by an 8,000 word formal dissertation.
Gain the academic skills to confidently approach your dissertation project.Full details
If you select the dissertation route, Research Methodology becomes a compulsory module for you and it gives you the academic skills to confidently approach your dissertation topic.
You will learn how to identify theoretical or practical issues in the field by exploring your chosen research area, developing research questions, and designing a solid dissertation project. You will be exposed to a broad range of research design options used in the field, which will enable you to put together your own proposal for your dissertation project.
Our online platform
Our unique online learning platform my.wbs will act as the hub for your learning experience, hosting all of your teaching materials, key information from your CareersPlus and Programme Teams, and our online classroom: wbsLive.
Your learning experience
Your course will be taught through an exciting mix of face-to-face and online learning, utilising the format most suitable to the content, and in a way that helps you balance your workload and make the most of opportunities for extra-curricular activities.
Teaching and assessment will vary to fit the subject being studied. Our faculty have designed your learning experience to fit the subject being studied, with a variety of teaching and assessment styles.
Your teaching will take the form of lectures and webinars, supported, where relevant, by guest speakers from industry to balance theory and practice.
Your learning will be assessed by a mix of exams, group work, project work, and tests. Group and project work will enable you to collaborate and gain new perspectives from your international cohort, preparing you for working in teams within a global work environment.
Choice of Dissertation or Business in Practice route
If you are considering further academic study (PhD) and you would like the opportunity to research a topic relating to information systems and digital innovation, the 8,000 word dissertation will enable you to test and apply the techniques and theories you have gained. You will be supervised and supported throughout and will usually submit your dissertation in early September.
In total you will study six core modules, two optional modules, and complete a dissertation and a Research Methods module.
Business in Practice route
If you would like to develop further applied skills and specialist knowledge to suit your career aspirations, you can complete your studies with our applied Business in Practice module. You will develop deep functional and industry expertise with practical insights from our faculty and our CareersPlus & Corporate Relations team.
In total you will study six core modules, two specialist optional modules, two open optional modules, and also complete the Business in Practice capstone module.
Hands-on experience with industry experts
We use real-life case studies and practitioner input at every opportunity and across all our core and optional modules.
You will have access to our outstanding learning facilities, including a Postgraduate-only Learning Space and IT suite, as well as all other University facilities.