Digital Innovation and Entrepreneurship
How can you trust the answers AI gives you?
AI may be an impenetrable 'black box', but applying five steps we use in everyday human interaction could make it easier to trust.
Decision-making and Analytics
We have the largest Decision-making and Analytics group in Europe with the subject a growing area of influence with businesses and policymakers around the world.
Decision-making and Analytics brings together many disciplines such as psychology, economics and biology, to study human behaviour and decision making. Its insights have led to ‘nudges’ being developed for many different contexts from tax collecting to reducing alcohol consumption to help people improve their thinking and decisions.
The success of these interventions has led to governments across the world creating their own ‘nudge units’, such as the UK’s Behavioural Insights Team, which we often partner and work with.
Our Decision-making and Analytics group produces and disseminates cutting edge research and advises managers and policymakers about how to induce behavioural changes for better organisations and societies.
Latest Decision-making and Analytics Research
Future of Work
What companies could lose by replacing junior staff with AI
Industries such as marketing that replace junior employees with AI could lose valuable insights now and face a future talent shortage.
Decision-making and Analytics
The power of heritage: Why China chooses Scotch whisky
Many Chinese drinkers still value authentic Scottish whisky more highly than international brands that have built distilleries in the country.
Research
How to make wise AI systems
International study suggests ways to train large language models in wise reasoning and measure the wisdom of AI.
Decision-making and Analytics
Why do systems create problems then nudge us to fix them?
Leading behavioural scientist Nick Chater argues that nudge theory has led public policy astray in his new book, It's On You.
Decision-making and Analytics
How to use behavioural science at work to boost team collaboration
Aikaterini Grimani details the latest research from behavioural science on how to build a high-performing team.
Decision-making and Analytics
Is there a better way to market local produce?
Research shows that tapping into a customer's sense of self-esteem could be a powerful tool to market local produce.
Digital Innovation and Entrepreneurship
WBS study shines light on start-up funding gender gap
Researchers at Warwick Business School reveal how gender bias shapes start-up funding, exposing a persistent finance gap that influences investment decisions.
Finance and Markets
Is the Monetary Policy Committee affected by groupthink?
An understanding of behavioural finance is vital for central bankers - Emma Manifold explains groupthink.
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