Honest advice for writing an MSc application for WBS

I still remember the moment I clicked "submit" on my WBS application, a mix of excitement, relief, and uncertainty.

Looking back now, I realise that crafting a strong application is not about perfection; it is about clarity, authenticity, and purpose.

If you are preparing your application (or rewriting your fifth draft of a personal statement), here are a few things I wish someone had told me earlier.

1. Build your personal statement around your story, not your CV

Too often, applicants treat their personal statement like a list of achievements. But what really stands out is your story, the "why" behind your choices.

Think about what sparked your interest in this field, why you have chosen this specific course, and how it connects to your future career goals. Admissions teams want to see that you have thought about your direction, not just what you have done.

It is also important to show that you have done your research. What stands out about the course to you? It could be specific modules, the teaching style, industry links, or career support. Explaining why those things matter to you makes your application much more convincing.

Try to think of your application as a journey rather than a checklist.

2. Research like an insider

Every strong application starts before you even begin writing. Take time to really explore the course, not just the overview, but the details.

What makes it different from others? How will it help you get where you want to go? What opportunities will you actually make use of, whether that is networking, projects, or careers support?

Just as importantly, make sure you understand what studying at WBS is really like. Look beyond the website and try to get a feel for the teaching style, the student community, and the kinds of experiences students have during the course.

When I applied, I attended online events and looked into student experiences. That gave me real insight and helped me write with more confidence and specificity, which made a big difference.

3. Craft a personal statement that reflects you

Your personal statement should feel like a conversation. At its core, you are answering three simple questions: "Why this course?", "Why now?", and "Why you?"

The strongest answers come from real examples. Talk about what you have done so far, whether that is through your studies, work experience, or personal interests, and how that has shaped your goals. Rather than listing everything again, focus on adding meaning to your experiences. Your CV already shows what you have done, your personal statement should explain why it matters and how it connects to your future.

It is also worth thinking about what you would bring to the cohort. This could be practical experience from internships or jobs, a different cultural background, or even a unique perspective on your field. For some applicants, it might also include earning a scholarship to study, which shows both achievement and commitment.

There is no single right answer here, it is about what makes you stand out.

4. Your CV: keep it clear and purposeful

While your personal statement tells your story, your CV backs it up. Keep it clear, structured, and easy to read.

Include your work experience, key responsibilities, and the skills you have developed, as well as your activities and interests. This is where you can highlight volunteering, extracurricular involvement, and personal hobbies, especially if they show commitment, leadership, or transferable skills.

Instead of just listing what you did, try to briefly show what you gained or contributed. Even a small detail about impact can make a difference.

Your CV should support your personal statement, not repeat it.

5. Details matter more than you think

The final stage of your application is just as important as the first. Take time to proofread, check formatting, and make sure everything is clear and consistent.

If English is not your first language, do not worry about being perfect. Focus on making your ideas easy to understand. That is what really matters.

And one small but important tip: check your spam folder regularly. Important updates do sometimes end up there.

6. Do not rush the process, enjoy it

Applying for a Master’s is not just about getting an offer, it is also a chance to reflect on what you want to do next.

Each part of the application helps you think more clearly about your goals and what you bring to the table. When you finally press "submit", take a moment to appreciate the effort you have put in.

Final thought

WBS is looking for people with curiosity, drive, and individuality, not just perfect applications.

Be thoughtful. Be intentional. Be yourself.

Your story already has value, your application is just how you choose to tell it.

Good luck, and hopefully see you at WBS soon.