BSc Management with Marketing and with Placement Year

Passionate about Marketing? Our BSc Management with Marketing and Placement Year is designed to give you the competitive edge in one of today’s most dynamic industries.

You will explore how consumers make decisions, learn to build strong and memorable brands, and master the art of crafting compelling communications, all while gaining invaluable industry experience during your placement year.

This programme equips you with a solid foundation in business and management while developing your strategic, creative, and analytical thinking ready to solve real-world business challenges.
                         
Whether you see yourself in a global agency, an in-house brand team, or launching your own venture, this programme, combined with a year in industry, will prepare you to hit the ground running in the fast-paced world of marketing.

What you’ll study on our BSc Management with Marketing with Placement Year

Our BSc Management with Marketing and Placement Year lets you specialise in marketing while building a strong foundation in business and management. You’ll study core modules in accounting, data analysis, economics, and management, alongside industry-aligned electives in:

●    Agency & Communications
●    Marketing Analytics
●    Brand Management (Client-side)
●    Marketing Consultancy & Strategy

Your placement year in action

During your third year, you’ll spend a full year in a professional environment, applying your learning, developing key skills, and building a network of industry contacts. Placements help you explore career paths, gain confidence, and enhance your employability.

Recent placement destinations include leading organisations such as Amazon, BMW, Burberry, EY, L’Oréal, Unilever, Samsung and The Walt Disney Co. 

Why choose a placement year?

The placement year provides unique advantages:

●    Gain first-hand experience in a professional environment
●    Build technical and soft skills that employers value
●    Explore potential career paths and industries
●    Develop a professional network to accelerate your career
●    Increase your chances of securing a graduate-level role before finishing your degree

Many students go on to secure graduate roles with their placement employer, giving them an early advantage in the job market.

Finding the right placement

The CareersPlus team will support you to:

  • Identify placement opportunities aligned with your interests and ambitions
  • Refine your CV and applications
  • Prepare for interviews and assessment centres
  • Access advice from returning placement students (‘Placement Pros’)

Through the online careers platform, you can book workshops, webinars, and events to maximise your placement success.

Undergraduate Placement at L'Oréal

Explore the skills, knowledge and opportunities Undergraduate students, Kelly and Alex, have experienced during their work placement at L’Oréal.

Why study an undergraduate course at Warwick Business School?

Could you be part of our next generation of Change Makers on our undergraduate courses at Warwick Business School?

Reasons to study an undergraduate degree at WBS

Hear about the transformational experience of studying an undergraduate degree at WBS from our students.

  • Applications Open 2 September 2025
  • Application Deadline 14 January 2026
  • Start Date September 2026
  • Duration 4 years
  • Industry placement or year abroad
  • Mandatory
  • UCAS Code N25Y
  • Institution Code W20
  • Location Warwick Campus
  • Format Full-time
  • UK Fees £9,535 *
  • EU/International Fees £33,520 *
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* See fees and funding for fees breakdown.

 

Preparing for your future

By choosing to study the BSc Management with Marketing, you may be eligible for exemptions on Chartered Institute of Marketing (CIM) qualifications - a major benefit if your're pursuing a career in marketing management.

Warwick Business School has developed strong links with CIM, and our teaching content has been developed in alignment with CIMs learning outcomes to ensure that the marketing management course content meets industry requirements.

Find out more about CIM's Accredited Degree programme.

The benefits of studying BSc Management with Marketing and with Placement Year 

  • The BSc Management with Placement Year is our most flexible degree, with the opportunity to tailor your studies through elective modules. 
  • Be prepared for the fast-paced marketing sector with industry-aligned elective marketing modules. 
  • You may be eligible for exemptions on Chartered Institute of Marketing (CIM) qualifications - a major benefit if your're pursuing a career in marketing management.
  • You have the option to gain valuable industry experience by completing a placement year as part of your BSc degree in Management with Marketing and with Placement
  • You have the option to expand your business knowledge from an international perspective by spending a year abroad at one of our partner universities.
Student Experience
Student Experience