Your learning will be completed entirely online, in four modules, each taking six weeks. You will have access to high quality learning materials authored by the Warwick team, supplemented by a range of videos, podcasts, articles and papers. Each module is supported by two interactive webinars in which WBS tutors help you explore service strategy issues and case studies.
“Service performance is critical to the realisation of organisational strategies, not only in service organisations, but also in manufacturing companies. Leveraging service performance means understanding the performance drivers and creating servicescapes which are both conducive to employee satisfaction and loyalty, and meet or exceed the expectations of customers. This course explores service improvement
from a strategic perspective, and is relevant to customer service managers, service designers and consultants who advise on the development of service strategies.”
Current Strategy & Innovation participant, David Barker, explains how the programme enabled him to innovate his business with new products and services during the Covid-19 pandemic.
Before making a career change into operations, Susan Andrew looked to build her knowledge, expertise and confidence in the field, and therefore chose to study the Postgraduate Award in Service Operations Management at WBS.
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