Welcome to our "Spotlight On" Lecture series, aimed to provide you with the opportunity to join us at Warwick Business School from wherever you are in the world and experience our world-class teaching.
We start the series with Professor of Behavioural Science, Ivo Vlaev and his lecture on ‘Using ‘Nudge Theory’ to Create Big Changes’.
This session explores the theory & application of behavioural change in organisations and in everyday working situations. We will work with a comprehensive theoretical framework for behavioural diagnosis and introduce a systematic methodology called MINDSPACE for designing interventions and activities inside teams and organisations. MINDSPACE was created from exploratory work undertaken for the British Government by the session tutor and his team, to use behavioural economics to inform policy and create new policy ideas. He will bring the ideas to life through a range of exciting case studies and ‘live’ experiences from recent work.
This workshop introduces key principles for professionals who are not familiar with behavioural change. The aim is to improve participants’ understanding of how to apply behavioural science in their own work setting, from the initial exploration of the problem, to the design, development and testing of new ideas. It will be based on three pillars: (1) beginners behaviour science; (2) designing and developing ideas; and (3) putting theory into practice.
Learning outcomes
The session will deliver the following learning outcomes:
- An understanding of behavioural economics and its relevance to leadership and management.
- Knowledge of a behaviour change framework and how to apply it.
- Basic design skills to support the exploration, development and testing of behavioural insights in your organisation.
- Ability to select number of behaviour change projects within your organisation.
Why you should attend?
- This presentation on theory & application of behavioural change will describe a comprehensive theoretical framework for behavioural diagnosis and a systematic methodology for intervention design. This approach will be illustrated with case studies and experiences in the field.
- The presentation provides training for professionals not familiar with behavioural change. The aim is to improve participants’ understanding of how to apply behavioural science in their own work setting, from the initial exploration of the problem, to the design, development and testing of ideas. The workshop will be based on three pillars: (1) beginners behaviour science; (2) designing and developing ideas; and (3) putting theory into practice.