Staff Directory

Isabel Ding

Assistant Professor

Research Interests

Consumer Behavior
Healthcare and Consumer Wellbeing
Judgment and Decision Making
Goals and Motivation

Isabel welcomes informal approaches from prospective Ph.D. students with similar research interests.

Teaching in 2020-2021

  • IB2B60: Marketing Research

Marketing Group

Email: Room: 3.201


Isabel Ding is Assistant Professor of Marketing at Warwick Business School, University of Warwick.

Isabel's research focuses on consumer behavior, particularly as it relates to healthcare and consumer wellbeing.


Journal Article

  • Landy, J. F., Jia, M., Ding, I. L., Viganola, D., Tierney, W., Dreber, A., Johannesson, M., Pfeiffer, T., Ebersole, C. R., Gronau, Q. F., Ly, A., van den Bergh, D., Marsman, M., Derks, K., Wagenmakers, E., Proctor, A., Bartels, D. M., Bauman, C. W., Brady, W. J., Cheung, F., Cimpian, A., Dohle, S., Donnellan, M. B., Hahn, A., Hall, M. P., JimĂ©nez-Leal, W., Johnson, D. J., Lucas, R. E., Monin, B., Montealegre, A., Mullen, E., Pang, J., Ray, J., Reinero, D. A., Reynolds, J., Sowden, W., Storage, D., Su, R., Tworek, C. M., Van Bavel, J. J., Walco, D., Wills, J., Xu, X., Yam, K. C., Yang, X., Cunningham, W. A., Schweinsberg, M., Urwitz, M. and Uhlmann, E. L. (2020) "Crowdsourcing hypothesis tests : making transparent how design choices shape research results ", Psychological Bulletin, 146, 5, 451-479

Join the conversation

WBS on social media