Staff Directory

Miaolei Jia

Assistant Professor


Research Interests

Consumer Judgment and Decision Making
Mental Accounting, Mental Budgeting, and Mental Partitions
Self-Control Decisions
Meta-Science

Teaching in 2018-2019

Distance Learning MBA
  • IB803P: Marketing
  • IB805P: Strategic Marketing
Undergraduate
  • IB0050: Foundations of Business
  • IB2090: Marketing
  • IB3870: Marketing Strategy
  • IB1170: Markets, Marketing and Strategy

Marketing Group

Email:  /  Tel: 024 765 72910  /  Room: 3.206

Biography

Miaolei (Liam) Jia is an Assistant Professor of Marketing at Warwick Business School, University of Warwick. His research focuses on consumer judgment and decision making. He holds a Bachelor's degree in Marketing, and a Master's degree in Marketing, both from the Renmin University of China. He has a Ph.D. in Marketing from the NUS Business School, National University of Singapore.

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