Staff Directory

Dr Roland Kassemeier

Assistant Professor of Marketing


Teaching in 2021-2022

Full Time MBA
  • IB9040: Marketing
MSc Business
  • IB9640: Customer Analytics
Marketing & Strategy
  • IB9Z90: Dissertation
Undergraduate
  • IB3M50: Advanced Analysis for Marketing Decisions
  • IB2B50: Marketing Strategy

Marketing Group

Email:  /  Tel: 024 765 23293  /  Room: 3.105

Publications

Journal Article

Book Item

  • Haumann, T., Kassemeier, R. and Wieseke, J. (2021) "Multilevel modeling", 1-41, Springer, Cham

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