Through a short concentrated period of study you will rapidly delve into a subject area and develop projects to apply directly to your organisation.
Human behaviour is at the heart of every business, and so understanding how to apply behavioural science theory and insights can have a real impact on your organisation.
This Postgraduate Award builds upon the three other modules included in the Executive Diploma in Behaviour Science (Behavioural Science of Markets, Behavioural Science for Leaders, and Behavioural Science of Organisations). You will explore a range of theories and methods that support the effective application of behavioural science in real-world settings, including Nudge Theory (a cost-effective framework that allows you to apply Behavioural Science insights), and develop an understanding of how the analysis of Big Data can add value back to your organisation.
This Postgraduate Award will run across four days of face-to-face teaching at our London base in The Shard, with a six week window to complete your assignments.
You will consolidate your learning with a reflective essay and case study, which will provide you with a report that you can take back and implement in your organisation.
"This Postgraduate Award explores how nudge theories and behavioural insights can be effectively applied to real world problems. In particular, how organisations can use existing data and information to identify potential opportunities in the workplace and for consumers. It also examines the importance of effective measurement of the ongoing effects of behavioural nudges over time."
If you’re interested in studying one of our subject-specific Diplomas, this Postgraduate Award is a module on our Executive Diploma in Behavioural Science.
Through a short concentrated period of study you will rapidly delve into a subject area and develop projects to apply directly to your organisation.
Successful completion of three Postgraduate Awards will grant you a Postgraduate Certificate.
Successful completion of four Postgraduate Award modules plus an assessed Project Module, will grant you an Executive Diploma in one of our specialist subject areas.
Tailor your qualification by completing any four Postgraduate Award modules from our selection of subject areas, plus the assessed Project Module to gain an Executive Diploma in Advanced Management.