Think of business as a whole in order to succeed
Right from the start we ask that you think of a business as a whole, and the need to pull together the ideas and people it takes to succeed. The Business Immersion and Critical Thinking module runs throughout both Term 1 and Term 2, challenging you to mix traditional thinking around how a firm competes with careful analysis of the economic context it operates in. Alongside this, another core module focuses on the strategic decisions that companies take.
This approach of bringing together management disciplines continues in Term 1’s module, Customer Value Management, which combines marketing with operations. In Term 1 you also look at how accounting can help you to see how your business performs in the present, and how financing can help you to invest for the future.
Learn to lead and manage change in business
In today's dynamic markets, standing still is falling behind. In Term 2 you consider how to lead and manage the changes that businesses must make to keep ahead. In several modules we will ask you to choose the company and country you want to study, as management can be as much about selecting what to do as successfully making it happen.
The module on Research Methods looks at the approaches taken by both business practitioners and academic researchers to assess and compare opportunities, combining what we already know with the research and analysis that helps executives make the right decisions. This module will help you select and prepare for your dissertation; your chance to select, research and propose what management should do in a situation of your choosing. We see your dissertation as the integration and culmination of your academic study, and also as just the sort of compelling argument for action your future employer will expect to see.
Look deeper or look broader with our elective modules
Terms 2 and 3 complete your six compulsory core modules, provide the time for your dissertation and offer you the chance to study three optional elective modules from a wide range of topical business subjects. The optional modules allow you to look deeper, look broader, or a bit of both!
Your career in management starts on day one of the course
Immersing yourself in the world of business to gain the skills needed as a successful manager means building upon your communication, teamworking, and presentation skills through both individual and group work. How you analyse and address the business challenges we present you with will develop your personal and professional skills in decision-making, problem-solving, analysis, and critical reflection. We offer you opportunities to get a real sense of the business world with site visits, external speakers, talks from our Professors of Practice and from senior business and industry practitioners.
Assessment for modules varies to fit the subject being studied. You will have some individual assignments where we present the business challenge we want you to address, and others where we ask you to choose. In addition, group assignments will give you the chance to work together with your fellow students, and some will have an element of peer assessment to help you develop your skills in teams. Some modules conclude with an exam and the course will conclude with the completion of your individual dissertation.
You will complete an individual dissertation. This will be a piece of desk-based research on a company of your choice, and will test your understanding of management theory as well as your ability to select and apply it.
International study weeks
You can also apply to join one of the international study weeks to gain an awareness of international business culture through first-hand experience. In recent years we have offered study weeks at Solvay Brussels School of Economics & Management, Buenos Aires, Madrid, Rome, and the University of Cape Town Graduate School of Business. Places on these study weeks are optional and limited, and students will be able to partake in an application and selection process to take part once they have begun on the course. Please note that the flights, accommodation, teaching and company visits for these trips will be funded by Warwick Business School for successful students.
See indicative modules for this course
Business Immersion & Critical Thinking
The overall objective of the module is to support students’ transition from a non-business undergraduate focus and only initial experience in the workplace, into graduates with the ability to bring together the different skills and knowledge needed to understand and manage organisations as a whole.
The module will offer a specific syllabus relating to the skills and knowledge students need to accelerate their understanding of what it takes to manage a company or organisation, which today often means also managing partnerships and relationships with other companies and institutions. Students will develop general management skills and combine that with a perspective on how economics can aid managers in operational challenges.
Leading & Managing Change
This module examines a range of ideas and practices related to leading and managing change in contemporary organisations. We critically consider the way in which we conceive of organisations and change, the barriers change agents are likely to experience, and the strategies through which leaders guide their organisations through processes of change. Our aim is to move away from simplistic models of change and towards exploring the tensions and dilemmas related to leading and managing change in practice.
Customer Value Management
This module's principal aims are to:
- Provide an appreciation of the concept of customer value, as well as an understanding of how customer value is created, offered and delivered by organisations, based on an assessment of customer needs and preferences
- Impart the knowledge and skills that can enable efficient and effective delivery of the products and services that provide value to customers
- Enable an understanding of the inter-relationships between design, operations and the marketing of products and services which satisfy customers within the framework of the organisation’s objectives
- Enable an understanding of the requirement for quality management and capacity planning in operations and outputs
- Analyse decision-making and managerial situations in the context of organisational objectives, and determine the best marketing and operations approaches and plans suitable for the situation
- Develop critical marketing and operations thinking based on a sound understanding of the underlying logic of marketing and operations and their interaction with other management disciplines.
Foundations of Financial & Management Accounting
The module aims to provide a comprehensive introduction to financial reporting and management accounting. The unit adopts a user perspective, rather than a specialist accountant perspective. By the end of the module, students will be able to prepare simple versions of the main financial statements; use financial statement information to analyse the performance of firms over time and across industries; and demonstrate an understanding of the role and the importance of the auditor and corporate governance in ensuring the quality of financial statement information and user confidence in this information.
Strategy Analysis & Practice
This module will provide you with a foundation for, and a critical assessment of, theoretical and empirical approaches to strategy. Consider the links between strategy and performance and contextualise strategy in its historical and academic roots.
Case studies will allow you to explore the frameworks and models for the interrogation and development of strategy in a variety of industries.
Governance and Corporate Responsibility
Appreciate the wider institutional location of business activity. Examine how firms are both 'takers' and 'givers' of governance and regulation in a variety of formal and informal ways.
Digital Working & Organisational Transformation
To be effective in modern organisations requires an understanding of the dynamics of digital work. This module equips students with a broad understanding of the tools and organisational arrangements driving this shift towards digital working, and provides them with techniques and frameworks to operate effectively in this more dynamic and fluid work environment. The module reviews major trends and changes in the workplace arising from the increased adoption of digital tools to support work practices in modern organisations. It reviews major drivers of adoption of these tools and the emergence of new dynamics of interactions and patterns of work.
Leading for Innovation
This module aims to develop a greater understanding of how to foster an innovative work environment. It also aims to understand how to develop leaders for innovation.
Students will investigate and analyse organisational situations where issues of ethics, values and responsibility are paramount.
This module aims to span a range of sectors with a multidisciplinary approach, and to sensitise students to the strategic power of projects for achieving sustainable competitive advantage. The module provides conceptual, analytical and practical insights into the management of projects.
This module introduces students to the ways in which economists and psychologists have used behavioural theories and experimental methods to provide extensions to, or alternatives to, the conventional economic wisdom covered by most standard Microeconomic courses. It will examine recent cutting-edge research and consider the implications of that research for individual decision making, the operation of markets and public sector policy-making.
Digital Marketing Technology & Management
This module aims to provide an overview about how today's firms use digital marketing technologies to achieve their business objectives. Students will require theoretical and practical subject knowledge and understanding, cognitive and methodological skills (e.g. written assignment, critical reflections, discussions in seminars, hands-on exercises) and social/soft skills (e.g. leadership and team work).
Forecasting for Decision Makers
The module aims to providing training on methods that aid decision making when managers face an uncertain future. The module covers methods for short-term and long-term forecasting of product demand and macroeconomic variables. The module discusses how forecasting aids decision-making.
Corporate Finance is the study of financial decision-making processes at the corporate level. This introductory level Corporate Finance module deals with questions such as the following:
• What are the decisions that financial managers are required to make?
• What are the objectives that (should) govern these decisions?
• What are the constraints imposed by the economic and regulatory framework?
• How can the different available choices be evaluated and ranked?
• Can conflicts of interest distort the manager's incentives to pursue their goals?
Economics in the Global Environment
This module provides real world examples and case studies which illustrate how economic thinking helps businesses make the most of new opportunities while managing the risks associated with expansion into new markets and regions. The topics covered draw on ideas and research from macroeconomics, microeconomics, international finance, energy, resources, development and labour economics. The module teaches introductory economics, from a global perspective.
Business IT & Services
Students will investigate the management issues surrounding the utilisation and delivery of business IT and services within organisations, with particular focus on the new major trend of outsourcing.
Entrepreneurship and Business Venturing
In this module you will study the contexts, components, and processes of entrepreneurial behaviour in different types of organisations and focus on key issues in developing business proposals and plans.
The module aims to develop a critical awareness of the issues, problems, concepts, and skills associated with the development of international business strategy and operations. Topics will include: the drivers and processes of internationalisation, cross-cultural management challenges, the assessment of overseas investment opportunities and the specific challenges of emerging markets.
Leading the knowledge based organisation
This module will allow you to:
- Gain a broad understanding of the innovation process and the different ways in which this can be addressed from a managerial point of view
- Introduce different theories on what organisational knowledge actually is, how it can be transferred and how it can be managed
- Appreciate the social nature of knowledgeable activities and roles of leaders and managers in coordinating such activities
- Learn about how firms leverage external and internal knowledge assets and ideas
- Develop practical insights into ways of leading knowledge-based organisations, including what not to do
- Develop an understanding of what knowledge workers, such as consultants, senior leaders and innovation experts, actually do and how they can be managed.
Business Analytics for Managers
This module introduces you to the theory and practice of conducting business analytics projects. It adopts a business analytics methodology which enables you to (a) analyse a complex business situation, (b) identify high value opportunities for business analytics and (c) deliver an effective business analytics project. The module adopts an experiential learning philosophy by giving you a guided and mentored experience of conducting a realistic consulting project.
Case Studies in Data Science & Economics
The module aims to provide training in applying data science methods to contemporary economic problems by looking at case studies. Specifically, the module aims to give you the opportunity to conduct a data science project using economic data. You will discover how to replicate and extend a data science case. The module aims to give the appropriate grounding in economic analysis, while developing your research and communication skills.
A formative group exercise will be set whereby groups will be given data and asked to conduct a statistical analysis of the economic problem. This will serve as a "dummy run" for the individual assignment, and there will be in-class feedback.
Businesses today have unprecedented access to information about their customers. However, many businesses fail to use this information to generate meaningful insights about the behaviour of their customers. The consequence is that these businesses fail to exploit opportunities for value creation, and improving their financial performance. This module is inspired by the idea that 'It's not the size of the data, it's how you use it'.
Hence, the principal aim of this module is to challenge students' thinking about the appropriate and inappropriate use of customer data for strategic decision-making. Using real-world cases as context for data analyses, we will discuss good and bad practices for how to derive meaningful insights from data. Examples include comparing data for different groups of customers, finding clusters of customers, and how to analyse relationships between different types of customer data.
Students will not only improve their theoretical understanding of empirical methods, but will also learn how to apply these methods in the widely-used software R. Once these insights have been generated, it is also important to know how to use graphical representations of these insights for story-telling in business presentations. Accordingly, this module will also place great emphasis on good practices in the context of presentations with data.
People & Organisations
The aims of the module are to:
1) Introduce students to the principles, theories and research underlying the academic disciplines concerning the behaviour, leadership and management of people and organisations (Organisational Behaviour, OB and Human Resource Management, HRM) at four levels of analysis: individual, group, organisational and societal.
2) Develop a critical appreciation of the behavioural and social sciences as they relate to the study of behaviour in organisations.
3) Introduce students to a critical understanding of the practice of management, leadership and people management in particular.
4) Provide students with structured opportunities to practice applying OB and HRM principles, theories and research to analyse and solve organisational problems.
Equality & Diversity
The aim of the module is to introduce you to current thinking and debate in the area
of researching equality and diversity in organisations and the labour market. In particular
the module aims to build on knowledge developed during core modules by offering
detailed thematic study of the area making explicit links with current empirical research
conducted by staff in OHRM.
Strategic human resource management is concerned with the creation of value through the management of human and social capital in organisations. The value of HRM is realised when the capacities and motives of individuals, groups are directed towards the strategic objectives of the organisation. The aim of the module is to provide you with a deep understanding of this strategic role of human capital management and the tools with which to analyse and manage it.
We will consider what it means to align the HR function with strategic objectives. We will ask whether all human capital is equally valuable. We will debate the extent to which human capital and its associated outcomes are quantifiable in a meaningful way. We will examine whether HRM can support both efficiency and flexibility at the same time. Ultimately, the class will provide a range of models and tools for managing human capital in a strategic way.
The Dissertation is a major piece of assessment for the course. You will work with an allocated academic supervisor and complete a piece of desk-based research on a company of your choice, testing your understanding of management theory as well as your ability to select and apply it.
The primary aim of this module is to equip students with the knowledge and general research tools to correctly execute a project such as that required of a masters dissertation. The focus is on epistemological foundations, the design of a research project, the preparation for and execution of valid and reliable business research (whether qualitative or quantitative), and on the writing up and presentation of research results.